Industry Insights

A consumer’s experience of your brand online is important to you, strike that, it’s critical, but chances are it’s something that you’ve heard a million times already. In fact, a...

R&D: Siggraph Review

Recently we went to SIGGRAPH, the world’s largest, most influential annual event in computer graphics and interactive techniques (Anaheim, California, July 24-28, 2016). Here are some of our highlights:   MATERIALS Lucasfilm, in...

Flying Cars, VR and Dog Food

The INDG manual of style considers 'mind-bogglingly' to be in good style as opposed to 'awesome' or 'cutting-edge'. So here's one: flying cars — what a mind-bogglingly stupid idea!   In the...

According to the IDC, 70% of consumers’ purchases take place outside of retail stores. Thanks to the Internet, shoppers are more empowered than ever with instant access to detailed product...

From shorter time to market to personalized content creation, we explore seven key reasons why your business should incorporate CGI into future consumer experience projects and how you can benefit from...