PHILIPS

SHAVER 9000
PRODUCT DETAIL
PAGE

PHILIPS SONICARE

SHAVER 9000
PRODUCT DETAIL
PAGE

PHILIPS SONICARE

SHAVER 9000
PRODUCT DETAIL
PAGE

THE KING OF SHAVERS

The Philips male grooming team were looking to create a product detail page for their top of the range Shaver 9000. They wanted to enhance the user journey by creating the illusion of being able to fully ‘experience’ the product, as you would in a physical store. We thought we could go one better by creating an interactive product detail page that allows consumers to engage with the shaver 9000 in ways that wouldn’t even be possible in-store.

THE KING
OF SHAVERS

The Philips male grooming team were looking to create a product detail page for their top of the range Shaver 9000. They wanted to enhance the user journey by creating the illusion of being able to fully ‘experience’ the product, as you would in a physical store. We thought we could go one better by creating an interactive product detail page that allows consumers to engage with the shaver 9000 in ways that wouldn’t even be possible in-store.

THE KING OF SHAVERS

The Philips male grooming team were looking to create a product detail page for their top of the range Shaver 9000. They wanted to enhance the user journey by creating the illusion of being able to fully ‘experience’ the product, as you would in a physical store. We thought we could go one better by creating an interactive product detail page that allows consumers to engage with the shaver 9000 in ways that wouldn’t even be possible in-store.

UNIQUE EXPERIENCE

Product 360s have become increasingly common on product pages but this was just the starting point for the page. Animations display the unique technology of the product while interactive modules ensure user engagement while conveying the product’s features clearly and concisely. This enables users to deep dive into the full capabilities of the Shaver 9000 and its complimentary accessories.

UNIQUE EXPERIENCE

We built and rendered a 360° model of the toothbrush to allow users to explore the product at any angle. Interactive hot spots revealed additional product information while keeping the design layout clean. Once the design was finalized for one page, the scalable framework enabled us to quickly create the other three pages, maintaining a consistent design while tailoring the messaging of each page to the intended audience.

MADE INTERACTIVE

Product 360s have become increasingly common on product pages but this was just the starting point for the page. Animations display the unique technology of the product while interactive modules ensure user engagement while conveying the product’s features clearly and concisely. This enables users to deep dive into the full capabilities of the Shaver 9000 and its complimentary accessories.

ANY DEVICE,

ANY BROWSER

The result was an interactive product detail page to explain and demonstrate the unique abilities of the Shaver 9000, allowing consumers to discover the shaver in an engaging fashion. Website traffic now comes from such a wide range of screen sizes, devices and browsers, meaning a fully responsive layout was key. Our PEX Player technology ensures optimized content layout on the page for any device or browser, including a native mobile experience.

 

Try the full experience

ANY DEVICE,

ANY BROWSER

The result was an interactive product detail page to explain and demonstrate the unique abilities of the Shaver 9000, allowing consumers to discover the shaver in an engaging fashion. Website traffic now comes from such a wide range of screen sizes, devices and browsers, meaning a fully responsive layout was key. Our PEX Player technology ensures optimized content layout on the page for any device or browser, including a native mobile experience.

 

Try the full experience

ANY DEVICE,

ANY BROWSER

The result was an interactive product detail page to explain and demonstrate the unique abilities of the Shaver 9000, allowing consumers to discover the shaver in an engaging fashion. Website traffic now comes from such a wide range of screen sizes, devices and browsers, meaning a fully responsive layout was key. Our PEX Player technology ensures optimized content layout on the page for any device or browser, including a native mobile experience.

 

Try the full experience