PRE-PRODUCTION
‘PHOTOS’

Philips Lighting

PRE-PRODUCTION
‘PHOTOS’

Philips Lighting

PROJECT

Philips came to us for help creating content for products that didn’t exist yet. While their co-branded range of Disney children’s lamps were being prepared for production, we were able to create all the visuals they needed for use in packaging, online marketing and point-of-sale materials.

OUR SOLUTION

We got started with photorealistic CG master assets based on CAD drawings, and captured these from different angles and with different light effects. Then we combined these with lifestyle photography to illustrate the products ‘in context’. 

indg_Cases_Carousel_images_Pre_Production_photos_1

PROJECT

Philips came to us for help creating content for products that didn’t exist yet. While their co-branded range of Disney children’s lamps were being prepared for production, we were able to create all the visuals they needed for use in packaging, online marketing and point-of-sale materials.

indg_Cases_Carousel_images_Pre_Production_photos_1

OUR SOLUTION

We got started with photorealistic CG master assets based on CAD drawings, and captured these from different angles and with different light effects. Then we combined these with lifestyle photography to illustrate the products ‘in context’. 

indg_Cases_Carousel_images_Philips_Disney_Lighting_2
indg_Cases_Carousel_images_Pre_Production_photos_3

RESULT

Fast time-to-market: Products, packaging and marketing material were ready simultaneously

Successful pilot project: Based on their experience with these products, Philips chose to work with us on their entire range of Disney co-branded lighting

RESULT

Fast time-to-market: Products, packaging and marketing material were ready simultaneously

Successful pilot project: Based on their experience with these products, Philips chose to work with us on their entire range of Disney co-branded lighting

Can we create the digital experiences your physical products deserve?
Let’s find out.