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Replacing Product Photography

In our last post on digital image realism, we discussed an inherent need for creating digital versions of physical products to trigger the online “A-ha” moment. For most marketers and...

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R&D: Siggraph Review

Recently we went to SIGGRAPH, the world’s largest, most influential annual event in computer graphics and interactive techniques (Anaheim, California, July 24-28, 2016). Here are some of our highlights:   MATERIALS Lucasfilm, in...

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Flying Cars, VR and Dog Food

The INDG manual of style considers 'mind-bogglingly' to be in good style as opposed to 'awesome' or 'cutting-edge'. So here's one: flying cars — what a mind-bogglingly stupid idea!   In the...